Success Story #4: AfterShip

AfterShip allows online retailers to track packages and accurately provide customers with delivery updates. By providing package tracking APIs they take the hassle out of package tracking, allowing retailers to follow multiple shipments across over 180 carriers worldwide – all on one platform.

With over 15,000 active users including Groupon, Etsy and Wish, and having just closed a $1m investment round from IDG-Accel this Hong Kong based startup is definitely one to watch.

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We spoke to Andrew Chan, co-founder and CMO of AfterShip to get some insight into working with big names.

Q: What are the biggest challenges you faced working with larger companies?

A: Larger companies require AfterShip to provide a scalable package tracking solution for their fast business growth and high volume of shipments. When we started to see traction in 2013, we decided to rewrite the code, redesign the system and launch tracking APIs so that we could handle at least 100x the usage.

Q: What are the benefits of working with large companies?

A: Large companies give great user feedback on our paid service and suggest features that other large companies need. And of course, having large companies as our customers can increase confidence of users using AfterShip.

Q: What advice would you give to startups just beginning to work with large companies?

A: It is okay to give discounts to large companies but do negotiate when large companies ask for a VERY low rate. Remember that being cheap does not mean being good. Large companies are more than happy to pay for a service that brings value to business.

Q: Did you specifically plan to work with large organizations? If so, how did you go about getting started?

A: We were targeting small to medium sized merchants at Shopify, Bigcommerce, Ebay and Magento at the beginning. We got approached by larger merchants when AfterShip got covered by the media, e.g. TechCrunch, last year.

Learn more about AfterShip.